BYD’s Australian distributor appoints ex-Ateco exec as new CEO

14 February 2024, 11:34 am

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BYD’s Australian distributor appoints ex-Ateco exec as new CEO
Image: CarExpert
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BYD’s Australian distributor appoints ex-Ateco exec as new CEO
Image: CarExpert

AutoExec Summary
EVDirect, the Australian distributor for BYD, has appointed David Smitherman as its new CEO. He previously worked for the Ateco Group and managed the success of Ram in Australia. The arrival of Mr Smitherman comes ahead of BYD’s launch of a new plug-in hybrid ute in Australia. Luke Todd will remain with EVDirect as managing director and executive chairman. Under his leadership, BYD has become the second best-selling EV brand in Australia, behind Tesla.

Brands mentioned: BYD, Ateco Group, Maserati, Renault, LDV, Ram, Jeep, FCA Australia, Tesla, MG.

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