How’s that for a haircut! Subaru slashes $8000 off Solterra electric car, but it’s still more expensive than Tesla Model Y

AutoExec Summary
The price of the 2024 Subaru Solterra electric SUV has been reduced just days before the first examples reach Australian owners. The new pricing applies to all current and future orders, with the base model starting at $69,990 plus on-road costs, a significant drop from the original $77,990. The top-of-the-line model is now priced at $76,990, down from $83,690. Despite the price cut, the Solterra still can’t beat the Tesla Model Y, which starts at $65,400. The reason for the sudden price drop is unknown but may be to compete with the Volkswagen ID.4 SUV, rumored to start at $75,000. The Solterra comes with standard all-wheel drive, giving it an advantage in the competitive mid-size SUV market. Subaru has also included a five-year service plan, roadside assistance, and accessories in the price. The first cars are already at dealerships for test drives before deliveries begin.

Brands mentioned: Subaru, Tesla, Volkswagen, Toyota.