JLR taking on Chinese EVs with the help of Chery

AutoExec Summary
JLR plans to revive the Freelander nameplate for a new line of electric vehicles in China, using architecture from Chery. The EVs will be produced at the CJLR facility in Changshu and may eventually be sold globally. The partnership aims to leverage each company’s strengths, with JLR focusing on design and heritage. The Freelander EVs will be distinct from Chery’s lineup and JLR’s existing brands. Technical details have not been disclosed, but the models may share a platform with Exeed vehicles. JLR’s commitment to the Chinese market and advancing technology is highlighted by this collaboration.

Brands mentioned: JLR, Chery, Land Rover, Jaguar, Range Rover, Defender, Discovery, Exeed, Xpeng, Audi, Volkswagen, SAIC Motor.