Porsche Taycan production reduced as demand for luxury EVs cools – report

AutoExec Summary
Production of the Porsche Taycan is being reduced at the Zuffenhausen plant in Germany due to slowing demand for luxury electric vehicles. Sales of the Taycan have fluctuated in recent years, with a decrease in 2022 attributed to supply chain issues. Despite strong sales in 2023, sales in Australia have seen a slight decline in 2024. Job cuts are not expected at the plant, but temporary employees may be affected. The production shift coincides with the Taycan’s facelift and the upcoming release of the Taycan Turbo GT, the fastest EV in Australia.

Brands mentioned: Porsche, Audi, Mercedes-Benz