AutoExec Summary
Toyota Australia expects to sell around 1500 bZ4X electric SUVs this year without slashing prices to boost sales, unlike rivals such as Tesla and Ford. The company believes in the vehicle’s potential in the EV market and plans to grow sales in line with market demand. Despite starting deliveries in February 2024 and selling 555 units so far, Toyota may fall short of its target. The bZ4X is priced at $66,000 for front-wheel drive and $74,900 for all-wheel drive. Subaru and Ford have reduced prices on their electric SUVs, while Tesla’s Model Y remains a strong competitor with multiple price cuts.
Brands mentioned: Toyota, Tesla, Ford, Subaru
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