Will anyone buy a $60K-plus Hyundai Tucson?

15 July 2024, 10:00 am

Fleet Auto News
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AutoExec Summary
Hyundai’s new mid-size Tucson SUV, starting at $39,100, faces uncertainty in the Australian market, especially the Premium N-Line at $61,100. While the Tucson’s price has risen since 2021, Hyundai’s local boss is unsure if the pricing will deter customers. The updated range includes a hybrid model priced at $45,100, slightly higher than the Toyota RAV4. Hyundai remains confident, citing improvements in safety and comfort, and anticipates the hybrid will drive significant sales.

Brands mentioned: Hyundai, Toyota

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