Chinese EV brands could fall like dominos as price wars cut profits

16 July 2024, 6:00 am

Fleet Auto News
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AutoExec Summary
A price war among China’s numerous electric vehicle brands is expected to result in mass closures, with only 19 out of 137 brands projected to be profitable by 2030. The intense competition has led to significant price cuts, driving some brands to consolidate, merge, or shut down. Despite the price war, some brands have managed to maintain healthy profit margins. Chinese brands are forecasted to hold a significant share of the global vehicle market by 2030.

Brands mentioned: BYD.

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