Mini Revolutionises Driving with New Level of Technology

AutoExec Summary
Mini has redesigned the dashboard screen with a 240mm circular OLED display, a first in the automotive industry. The screen is not just for show – it allows for personalisation such as changing wallpapers, customising sounds, and even playing DJ with virtual turntables. A camera feature lets drivers take selfies and check the interior remotely. The screen offers eight modes for customisation, providing a unique driving experience every time. This seamless integration of digital life within the car is a standout feature in Mini’s latest range, available in the Cooper hatchback, Countryman family car, and the upcoming Aceman electric car. The experience toggle offers different modes for varying driving moods, with bespoke sounds, colours, and patterns to enhance the driving experience.

Brands mentioned: Mini,