AutoExec Summary
LEXUS has become the first luxury-car importer in Australia to deliver over 50,000 hybrid electric vehicles, with electrified models representing a record 60.4% of total sales in 2023 and growing to 75.0% in 2024. Lexus offers hybrid or petrol-only variants across its range, with HEV technology available in various models. Customer acceptance of electrified vehicles has increased rapidly, with Lexus investing in hybrid technologies and educating customers about the benefits. Lexus achieved its first 10,000 HEV sales in over seven years but reached the same number in less than 18 months recently. Lexus introduced its first hybrid vehicle in Australia in 2006, with a focus on customer experience and intelligent technologies.
Brands mentioned: Lexus, Toyota
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