Dealers are ‘incredibly important’ to Mazda Australia’s continued success

28 July 2024, 7:00 am

The Other Dimension
Dealers are ‘incredibly important’ to Mazda Australia’s continued success
Image: Drive
Drive logo
Dealers are ‘incredibly important’ to Mazda Australia’s continued success
Image: Drive

AutoExec Summary
Mazda Australia has expanded its dealer network in preparation for the launch of new SUV models, including the CX-70 and CX-80. The brand values its relationship with dealers and has no plans to move to a direct-to-consumer sales model. The expansion of dealer outlets is aimed at leveraging new products and reversing a downward sales trend. The brand’s focus on customer experience and collaboration with dealers has contributed to its success in the local market.

Brands mentioned: Mazda, Honda, Mercedes-Benz, Toyota, Ford, Isuzu, Hyundai, Kia.

MEMBER ACCESS

NOT A MEMBER?

Subscribe now to see all the day’s headlines and more

Share Article

"*" indicates required fields

This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form