Market Insight: Stellantis sales slide

5 August 2024, 1:41 pm

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Market Insight: Stellantis sales slide
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Market Insight: Stellantis sales slide
Image: GoAuto

AutoExec Summary
There has been recent discussion about the performance of Stellantis group brands globally, with reports indicating struggles with product mix and customer demands. In Australia, Stellantis brands have maintained stability under new management, improving quality, reliability, and technology offerings. However, sales have declined significantly for most brands, with some selling only a fraction of their 2014 volumes. Jeep has experienced the largest decline. The future of Stellantis brands in the Australian market is uncertain, with pricing, customer perception, and competition all playing a role in their performance.

Brands mentioned: Stellantis, Jeep, Ram, Maserati, Peugeot, Alfa Romeo, Citroen, Fiat, Abarth.

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