The smart way to stay ahead in the automotive world

Fleet Auto News
Fleet Auto News

The smart way to stay ahead in the automotive world

Geely’s Australian return revealed in local filings, job ad

6 May 2024, 12:38 pm

CarExpert logo
Geely’s Australian return revealed in local filings, job ad
Image: CarExpert
Geely’s Australian return revealed in local filings, job ad
Image: CarExpert

AutoExec Summary
Chinese automotive giant Geely is set to return to the Australian market, with plans to bring its namesake brand alongside existing brands like Lotus, Polestar, and Volvo. A job posting on LinkedIn indicates the company is looking for a national marketing director to oversee the brand strategy and building of Geely in Australia. Geely has filed trademarks for the launch of the Geely Auto brand, which includes sub-brands like Geometry and Galaxy. The brand previously had a presence in Australia with the Geely MK, but faced challenges with safety regulations and recalls. Geely plans to expand its global footprint and develop more right-hand drive models in the coming years.

Brands mentioned: Geely, Lotus, Polestar, Volvo, BYD, Chery, MG, Proton, Kia, Okavango, Xingyue, Tugella, Monjaro.

 

Share Article

"*" indicates required fields

This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form