Car Expert
Suzuki overtakes Honda as Japan’s second-biggest car brand
Executive Summary
Summary: Suzuki has become Japan’s second-largest automaker, surpassing Honda for the first time with 3.55 million global vehicle sales in the 2025-26 financial year. Honda reported its first annual loss since going public in 1957. Suzuki’s success stems partly from avoiding struggles in China and US markets.
Brands mentioned: Suzuki, Honda, Toyota, Nissan, Mazda, Mitsubishi, Ford, General Motors, Daihatsu, Lexus, Century
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Suzuki overtakes Honda as Japan’s second-biggest car brand