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New 2026 Toyota RAV4 and HiLux could be the new Holden Commodore, and not in a good way | Opinion
Executive Summary
Summary: Toyota’s Australian market share has dropped to 15.9% in early 2026, down from over 20% last year, with sales down 20%. The article warns that relying on facelifted models like the RAV4 and HiLux rather than all-new vehicles mirrors Holden’s downfall. Meanwhile, Chinese brands BYD, Chery, and GWM are rapidly gaining ground with competitive electric and hybrid offerings.
Brands mentioned: Toyota, Holden, Daewoo, Prado, Tundra, BYD, Chery, GWM
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New 2026 Toyota RAV4 and HiLux could be the new Holden Commodore, and not in a good way | Opinion