Drive
Polestar launches international design competition
Executive Summary
AutoExec Summary
Polestar has launched a design competition titled ‘Pure’ challenging designers to create a futuristic car for the brand in 2040. Born from a race car team, Polestar is seen as an alternative to Tesla and is owned by Volvo and Geely. The brand is known for its minimalistic Scandinavian design. Competition winners will visit Sweden to see a model of their concept at the Polestar Design Exhibition. Flights and accommodation will be provided. Submissions close on 27 July 2020.
Brands mentioned: Polestar, Tesla, Volvo, Geely
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