Drive
MG 4 Urban unlikely to get into a price war with BYD
Executive Summary
Summary: MG has ruled out engaging in a price war with BYD over its new MG 4 Urban electric hatchback, priced from $31,990 drive-away. The company emphasises it competes on service, size, and equipment rather than price alone, despite the Dolphin being similarly sized and positioned.
Brands mentioned: MG, BYD
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MG 4 Urban unlikely to get into a price war with BYD
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