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Audi CEO says Defender rival ‘in framework’

4 March 2026, 11:30 am

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Audi CEO says Defender rival ‘in framework’
Image: GoAuto
Audi CEO says Defender rival ‘in framework’
Image: GoAuto

Summary: Audi is exploring the possibility of launching a new four-wheel drive model to enhance its SUV range, potentially positioning it as a rival to the Land Rover Defender. CEO Gernot Döllner confirmed that while no final decision has been made, discussions are ongoing. The vehicle could be built on a platform developed by Scout Motors, aiming for a launch in 2028 or 2029, pending production capacity considerations.

Brands mentioned: Audi, Scout Motors, Land Rover, Mercedes-Benz, Rivian

 

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