Volvo’s electric brand aims to out-buzz Tesla: buy online, no hassles

AutoExec Summary
Polestar, Volvo’s new electric car brand, is set to enter the Australian market with the high-performance Polestar 2, aiming to compete with Tesla’s Model 3. The company plans to revolutionize the car-buying process by setting up small stores in shopping areas, staffed by product experts and offering online ordering. They also plan to offer pick-up and return servicing, as well as a subscription plan that includes maintenance, insurance, and finance. Despite the low popularity of electric cars in Australia, Polestar aims to sell 1000-1800 electric cars a year. They also plan to expand to markets with strong electric car sales, such as China and the US.

Brands mentioned: Polestar, Volvo, Tesla, Mercedes, Geely