The smart way to stay ahead in the automotive world

Fleet Auto News

The smart way to stay ahead in the automotive world

Mini set to go all electric in shock move

15 July 2019, 8:31 am

NewsMotoring logo
Mini set to go all electric in shock move
Image: NewsMotoring
Mini set to go all electric in shock move
Image: NewsMotoring

AutoExec Summary
BMW’s Mini brand may be shifting to an all-electric future, according to a board member from the company. The move to electrify Mini’s lineup is seen as a natural fit for the brand, which is known for its urban appeal. The decision is also influenced by the success of Mini’s plug-in hybrid Countryman model. The board member suggested that every new Mini model will offer an electric option, with the possibility of hybrid configurations. The Mini brand has a rich history and has been a game changer in the automotive industry. The move to all-electric is seen as a way to secure the long-term future of Mini, while also meeting the demand for electric vehicles in the market.

Brands mentioned: Tesla, Mercedes, Mini, BMW, Chrysler

 

Share Article

"*" indicates required fields

This field is hidden when viewing the form
This field is hidden when viewing the form
This field is hidden when viewing the form