Lexus sets new luxury benchmark with $5.5m yacht

AutoExec Summary
Lexus has ventured into the luxury yacht market with the unveiling of its LY 650, a nearly 20-metre motor yacht priced at approximately $5.5 million. Inspired by Lexus cars, the yacht features three staterooms, modern driver aids, and optional high-end audio systems. Powered by Volvo engines, it offers various power levels and is designed for comfort and reduced noise. Lexus aims to expand its presence in Australia and enhance its luxury lifestyle brand image, as stated by executives.

Brands mentioned: Toyota, Lexus, Volvo