Hyundai says its HiLux rival will be the real deal

AutoExec Summary

Hyundai is developing a new dual-cab ute to compete with popular models like the Toyota HiLux, Ford Ranger, and Holden Colorado. The Australian division is focused on ensuring the ute meets local demands for functionality and performance. New COO John Kett emphasises the importance of creating a proper ute rather than a lifestyle vehicle, while marketing director Bill Thomas notes the potential for Hyundai to become the second-highest selling brand in Australia. The ute is expected to arrive by 2022 or 2023.

Brands mentioned: Toyota, Hyundai, Ford, Holden, Mazda