The smart way to stay ahead in the automotive world

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The smart way to stay ahead in the automotive world

Australian Auto CMOs make strong push for B&T’s elite marketing rankings

Nov 30, 2025 | 2 min read | 294 words | Share article

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Mike Sinclair

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Mike Sinclair has been testing and writing about cars, motorcycles and more for over 30 years. He was a key executive team member when ACP Media and Carsales formed Australia's leading automotive, industrial, marine and motorcycle online network in the 2000s, and the driving force behind the launch of motoring.com.au. For two decades, Mike led the large multimedia and editorial team at Carsales, and all PR and corporate communications. Mike now consults with a number of key brands on a range of automotive and powersports opportunities.

More than a dozen automotive and energy sector marketers are vying for spots on B&T's 2026 CMO Power List – the industry's definitive marketing rankings. The competition reflects the escalating complexity of automotive brand leadership.

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Avatar photo

Mike Sinclair

LinkedIn Connect with Mike

Mike Sinclair has been testing and writing about cars, motorcycles and more for over 30 years. He was a key executive team member when ACP Media and Carsales formed Australia's leading automotive, industrial, marine and motorcycle online network in the 2000s, and the driving force behind the launch of motoring.com.au. For two decades, Mike led the large multimedia and editorial team at Carsales, and all PR and corporate communications. Mike now consults with a number of key brands on a range of automotive and powersports opportunities.


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