Automotive News
Mazda cuts EV investment in half and delays its first dedicated electric vehicle by two years to 2029
Executive Summary
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Mazda has delayed its first dedicated electric vehicle launch by two years to 2029 and cut electrification investment nearly in half, from $12.53 billion to $7.52 billion. The automaker is pivoting toward hybrids and will leverage China-made EVs for overseas markets. Unlike competitors, Mazda will avoid significant impairments through its cautious approach. The company now targets EVs at 15% of global sales by 2030, with three new hybrid models planned between 2028-2030.
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Mazda cuts EV investment in half and delays its first dedicated electric vehicle by two years to 2029