CarBuzz
This Automaker Wants To Tackle Both Toyota And Tesla Head-On
Executive Summary
Summary: Chinese automaker Chery aims to combine Toyota’s reliability with Tesla’s innovation through its ‘double T’ strategy. The country’s largest vehicle exporter sold 2.8 million vehicles last year and targets 1 million international sales next year through its Omoda and Jaecoo brands, expanding production globally whilst offering extended warranties.
Brands mentioned: Toyota, Tesla, Chery, BYD, Geely, Omoda, Jaecoo
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This Automaker Wants To Tackle Both Toyota And Tesla Head-On