CarBuzz
New supercar, fewer 911 variants, new 718 – Porsche’s getting its mojo back
Executive Summary
Summary: Porsche’s new Sportwagenschmiede ’35 strategy abandons its push toward electric vehicles, refocusing on high-end combustion models and exclusivity. The automaker plans a mid-engine supercar, gas-powered Macan successor, and electric 718 sports cars, whilst cutting 9,000 jobs and reducing model variants by 20% to restore profitability after sales fell 16% in the first half of 2026.
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New supercar, fewer 911 variants, new 718 – Porsche’s getting its mojo back
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